Unlocking the stories and secrets of the Walled City of Derry is about to get easier with the launch of the new Visit Derry Pass, an integrated ticket that will help visitors plan a break in Derry-Londonderry and enjoy access to multiple experiences within the compact walkable city. The Visit Derry Pass will provide discounted entry to ten of the most-loved attractions and activities across the city.
The digital pass already operates in destinations including York, Edinburgh, Manchester and Glasgow and Visit Derry is delighted to the launch the first of its kind in Northern Ireland. The pass gives ticket holders access to iconic sites including The Guildhall, Tower Museum, Siege Museum and The Museum of Free Derry; tours of the City’s cathedrals and churches; and access to several guided tour options that take in the bustle of the city.
The launch of the Visit Derry Pass comes hot on the heels of the reopening of the tourism sector in Northern Ireland, with staycations expected to surge in popularity this summer. As an integral part of the city’s recovery strategy, Visit Derry recognised the opportunity to create a unified sightseeing pass which provides great value for money and brings together some of the City’s most-loved tourist sites, encouraging visitors to stay longer and explore more.
Odhran Dunne, CEO of Visit Derry said:
“When you visit a place like Derry, you want to immerse yourself in the local culture. The Visit Derry Pass unlocks the stories to our famous walled city. With something for everyone, the pass enhances our tourism offering and entices visitors and locals alike to visit many of the unique sites and hidden gems across the city. There is increased market demand for digital products and services in the global tourism industry and the pass can be downloaded onto a smartphone, making it even more convenient to use by offering a complete city package on the ticket holders’ phone."
Mayor of Derry City and Strabane District Council Alderman Graham Warke said:
"The Visit Derry Pass is an insightful resource which will direct people to the very best of our city's tourism offering while saving them money and time. It will create a more engaging visitor experience, enabling visitors to learn more about our rich history through a walking tour and offering access to ten of our iconic attractions for one great price.”
Tourism NI’s Chief Digital Officer, Dave Vincent commented;
“We are delighted to support this significant addition to the tourism offering here in Derry~Londonderry. This easily accessible pass offers visitors a unique and engaging way to explore the city and learn more about its history. The pass aligns perfectly with our experience brand Northern Ireland Embrace A Giant Spirit and the message we want to send in Northern Ireland which is to support local and explore what is on our doorstep. This innovative experience is part funded by Tourism NI and will be important in supporting our plan to recovery.”
The Visit Derry Pass is developed by Derry City and Strabane District Council in partnership with Visit Derry and part funded by Tourism Northern Ireland. It is priced from £25 per adult (1-day ticket) and £30 (2-day ticket). Passes can be bought online at www.visitderry.com/pass or in person at the Visitor Information Centre. The pass can be downloaded onto a smartphone or device making it even more convenient for visitors to use and pre-book before arrival.
